
Create what you wish existed for yourself and the world.



You're the innovator,
the visionary the creative, the 2.5% of the world.
Cast off from the skeptics
with 'Your Why' focused and actionable.
deiterLine exists to help you in the face of seemingly 84% resistance
to your new ideas, your new thinking and new ways of doing things.
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Resistance and Chaos
No opinion Blames Others Longs For Past
Diffussion of Innovations
Let's cease pestering this
'What and When' world to change.
Let's simply build the new with your
new ideas, your new thinking, and
your new ways of doing things.
deiterLine's Calm, powerful clarity
of 'Why and How' thinking is more
motivational than discipline and
toughness. 'Why and How' doesn't
just finish, 'Why and How'
completes and succeeds.
'Why and How' succeeds.
Nearly everyday of our lives we hear,
"What are you going to do and when?"
Listen for the question on tonight's
news. Listen to what people ask of
leaders. And yet, very little, if anything,
seems to change with 'What and When'
( "What do we want and when do we
want it?") thinking-based action.
'What and When' thinking reacts to
symptoms — encumbering, obligating,
rehashing, tactical, incremental, temporary,
and confuses activity with accomplishment.
However, 'Why and How' thinking responds
to actual problems —focused, motivating,
strategic, and preventing.
"Intellectuals ( 'What and When' ) solve problems.
Geniuses ( 'Why and How' ) prevent them."
Albert Einstein
"There comes a time where we need to stop just
pulling people out of the river. We need to go
upstream and find out why they're falling in."
Desmond Tutu
"The secret of change is to focus all of your
energy, not on fighting the old, but on
building the new."
Dan Millman — Way of the Peaceful Warrior
"We cannot solve our problems with the same
thinking we used when we created them. The
world as we have created it is a process of our
thinking. It cannot be changed
without changing our thinking."
Albert Einstein
At a time perhaps like no other,
people around the world are considering
their purpose in life,
their 'Why' — their Calling.
Data and the "Big Quit" tells us people
hate their jobs, and it's not just the job,
it's the work itself.
So often college students feel lost and
alone at graduation.
Leaders are stuck in the stagnation of
'What and When' thinking.
Cause, correlation or coincidence, here
is more evidence of a chaotic 'What
and When' world —Microsoft research
found 41% of the global workforce plan
to leave their jobs this year.
"I remember all the stages in my career where
I almost didn't have enough confidence to
try for something, almost didn't have the
guts to follow something I was excited about
doing, because I didn't know anyone else
who'd done it, or other people made me
question it."
Amal Clooney
Succeed in an often resistant
and chaotic world.
deiterLine is a unique, free platform to help you discover, focus and articulate what is meaningful to you and your purpose, 'Your ‘Why'.
To help you not quit and succeed, the deiterLine subscription app makes 'Your ‘Why’ actionable and keeps you focused, a superpower of calm, powerful clarity with you at all times.
Focus mitigates chaos. Clarity, the sustaining motivation to succeed,
gives you peace of mind. Peace of mind gives you the time you say you
never have to succeed at being who you truly are.
From a posting on The Daily Dot 6/22/22
"I don't know if you guys are on LinkedIn,
but the amount of people with more degrees
and years of experience than me who are being
laid off by the thousands is so disheartening.
I don't feel hopeful at all about starting to job
hunt and start a career in anything because
these people have a 10-year jump on me and
here they are, entering a recession, getting
laid off and I'm here just fully unemployed.
It's bad out there guys."
"97% who quit on themselves are
employed by the 3% that never gave up."
The motivation of clarity of purpose
comes from the same place that makes you breathe,
and becomes your ethos.
Breathe & press on.
'Why and How,'
The possibilities:
Your success
Innately Authentic Living
The success of Non Market-World Innovators
The Success of Visionaries and Creatives
Literacy Accuracy and Accountability
Exposing Coercion, Machination and Artifice
Fewer Authority Figures
Less Dependence on Heroes
Problem Prevention
Faster Innovation Diffusion
More, Varied Career Opportunities
Diverse Economies
A Healthier, Happier, More Peaceful World
Longevity
Less Suffering.
"The defining challenge of our time is to
create solid and sustained economic growth
that continues to meaningfully improve
people's lives."
Dambisa Moyo, Edge of Chaos
"Our economy rewards trivia and ephemera
over originality and long-term impact."
Michael Bhaskar Human Frontiers
The Future of Big Ideas in an Age of Small Thinking.
From Encumbered to Empowered
As children, we are born innovators,
scientists, and creators with powerful
imaginations. Unfortunately something
happens along the way. Young people
are guided to become, the 'what' of
who’s getting hired and 'when'.
Too often college students
feel lost and alone at graduation.
"I want a secure future where I can study and work without existential fears.
I'm afraid that I'll have to work in a job that doesn't make me happy."
Rahel, 17, Cologne
article by Peter Hille for DW


breathe & press on
"Children are the living message we send
to a time we will not see."
John F. Kennedy
What if education actually helped
students identify their unique interests
and talents and nurtured those talents
over the years?
"I can prove at any time that my education
tried to make another person out of me than
the one I became."
Franz Kafka.
Why are we medicating and stigmatizing our young?
Instead of asking our children what they
want to be when they grow up, ask them
what world-problems they would want
to prevent when they grow up.
Ask them 'Why' these problems persist.
Ask them 'How' these problems are
perpetuated. They grow to think,
innovate and be themselves.
Why aren't we teaching this in schools?
Discover your Calling. Develop your Calling.
Use your Calling for a better you and a
better world — a life lived well.
"Do not train a child to learn by force or
harshness; but direct them to it by what
amuses their minds, so that you may be
better able to discover with accuracy the
peculiar bent of the genius of each."
Plato
"The mind is not a vessel to be filled but
a fire to be kindled."
Plutarch
The Empowerment of Calm
A surprise benefit turns out to be the
quality of calm people experience from
polishing their Callings' with deiterLine.
In any moment of doubt, or
discouragement, even at 3:00 in the
morning, you can check your deiterLine.
Calm, of clarity and purpose, turns out
to be a superpower.
Clarity and purpose
becomes time and power to succeed.
With your clarity and sense of purpose,
inspire yourself and others throughout the day.
breathe & press on
deiterLine is transformational,
purposeful and actionable.
Never quit on yourself,
your dreams, or your aspirations —
the path most true to you. Succeed.
Breathe & press on with your single organizing idea, 'Your Why'.
deiterLine® is the creation and exclusive property of Leonard Joseph
DEITERLINE LLC © 2019 - 2023 deiterLine®
Music and Cartoons Licensed
Quotations do not imply endorsement or affiliation.

breathe & press on

deiterLine
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Ljubljana, Slovenia
