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The delaying tactic of 'Climate Change' vs. 'Global Warming', why and how...

In a remarkable focus group, public relations pros discovered the term Global Warming scared people, but Climate Change didn't...

Pollster Frank Luntz, who coined the term Climate Change is having a change of heart.

If you’ve heard of Frank Luntz, you may know him as the evil-genius messaging expert who advised Republicans how to twist words to support their policy priorities.

For three decades he made conservative ideas popular. He got a lot wrong, he tells Jane Mulkerrins.

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